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Fitness Experts Back Bloomberg on Soda Ban

Weight Watchers, along with several other diet experts, announced their support of the Mayor's large sugary drink ban.

Fighting against the City Council and business owners across New York, Mayor Michael Bloomberg has sought allies in his crusade to ban sugary drinks. This week, the mayor found a heavyweight he thinks will help him go 12 rounds.

Weight Watchers announced their support Tuesday for Bloomberg’s plan to limit the size of sugary drinks to 16 ounces or less in New York City.

The Mayor made the announcement at Flushing Meadows Park in Queens, a "Make NYC Your Gym" location.

Weight loss experts also threw their support behind the proposal, including the creator of the Best Life Diet, the creator of the South Beach Diet, the CEO of Jenny Craig, the creator of the Dukan Diet and the creator of Picture Perfect Weight Loss.

“It’s time to face the facts: obesity is one of America’s most deadly problems, and sugary beverages are a leading cause of it,” Bloomberg said. “As the size of sugary drinks has grown, so have our waistlines – and so have diabetes and heart disease.

Bloomberg added that all of the weight-loss experts backing his ban say that portion control is a huge part of maintaining a healthy lifestyle. 

“There has been a lot of discussion about obesity, but little action, which is why we at Weight Watchers support what this administration is doing to help New Yorkers live healthier,” said David Burwick, President of Weight Watchers North America. 

The sugary drink ban will be voted on September 13 by the New York City Board of Health.

So far, groups like New Yorkers for Beverage Choices expect the ban to pass, 

The proposal has drawn volumes of criticism, most of it lobbed at the mayor for overreaching the acceptable scope of city government. and calling Bloomberg a tyrant. 

Lou Howort September 05, 2012 at 04:54 AM
Part I Part II to be added right after this is sent out. This is due to restrictions by Patch on the number of words that can be used in a comment. (1500) It would be great if not an ounce of soft drinks would ever be bought again. But this law will have little or no effect on soft drink consumption in NYC if it is passed. All it does, is restrict the sale of 16 ounces of it at a time. Anyone who wants more can just order a second 16 ounce cup. So on the face of it this is a moronic law. More importantly, it raises the question of whether the state should ever regulate what people eat. One could argue that mandating a comprehensive physical education program in the schools for 5 days a week, kindergarden through H.S., taught by licensed p.e. teachers, would do a lot more to fight obesity than this law ever will. So why is there such a push for it from the politicians from the Mayor on down? Because all politicians are control freaks and have always written laws to restrict the citizenry. It is also a diversion from more important problems that may require the spending of money to solve.
Lou Howort September 05, 2012 at 04:54 AM
Part II This law will cost nothing. I can see laws not only restricting the sale of cigarettes but even banning them. Why are they legal when they are the most common cause of preventable death in the US? Literally hundreds of thousands of cigarette smokers die every year in the US. Why go after sugar in water drinks when so many are dying from smoking tobacco? Oh, the tobacco industry makes billions in profits every from the sale of their poison. Wouldn't want to upset them now, would we? The politicians look for an easy target like soft drinks and go after them because the tobacco industry gives them a lot more money for their campaigns than the soft drink industry does. The city would also lose a lot of cigarette tax income it now gets. The politicians expose themselves because it is clear that their interest is not the health of the people that they are interested in by limiting soft drinks to 16 ounce containers at all. It that was their concern they would certainly do better by banning cigarettes.
Jason Deagan September 05, 2012 at 08:02 PM
Found this funny video making fun of the NY soda ban: http://www.youtube.com/watch?v=WKLZKtbbnrI YouTube channel FunnyCreativeStuff.
Scottilla September 06, 2012 at 01:35 PM
You make an excellent case for taxing sugared soda. Bravo!
Lou Howort September 08, 2012 at 01:04 AM
Scottilla- why not? Tax the evil, right?
louis kootsares September 27, 2012 at 02:43 PM
bloomberg is a mayor trying to play god someone should inform his highness the only way he will walk on water is stick his finger in it and then walk on the scum
Scottilla September 27, 2012 at 04:45 PM
Lou, that was a yes.

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