Barclays Brings Mixed Results for Area Businesses

Arena opening has been a boon for bars, but restaurants, clothing stores and other shops are disappointed, the Daily News reports.

Four months after opening, the Barclays Center has been a boon for some businesses, others have seen little change, The Daily News reports.

While bars—even those up to two miles away—have been flooded by pre- and post-game revelers, restaurant owners told the News they generally only see additional customers when there's a concert.

But although the promise of new customers was one of the major arguments proponents of Barclays used to sell the project, the flood of music and sports fans haven't helped many of the area's other types of businesses.

Even shops within a block of the arena on (or just off) Flatbush, such as Cake Ambiance, a cupcake shop, Brooklyn Rock, a t-shirt shop and Atrium, an upscale hip-hop clothing store, told the News the customers aren't coming.

Barclays spokesman Barry Baum said the arena is doing everything it can to promote local businesses to tickeholders.

"We have launched a cross marketing campaign that highlights merchants in the neighborhoods around Barclays Center," he said in a written statement.

"For example, on the Barclays Center app, we feature an Around Brooklyn section that offers suggestions for restaurants, bars, shopping, and hotels. On Barclays Center TV, our custom in-arena and online video network, we showcase different neighborhoods and cool things happening in Brooklyn. We also are in regular dialogue with several business improvement districts and provide them with scheduling information about Barclays Center to help drive their businesses. We want everyone to benefit with the success of Barclays Center."

KW February 05, 2013 at 01:03 PM
The Barclays staff 24/7 monitoring to disparage local business owners trying to earn a honest living.... unlike the Atlantic Yards and the Culture of Cheating..... http://atlanticyardsreport.blogspot.com/2012/09/atlantic-yards-and-culture-of-cheating.html
Gib Veconi February 05, 2013 at 01:56 PM
The arena isn't economic magic. Any business owner who expects to serve Barclays patrons needs to figure out how to market to them. Some are much more successful at that than others, and proximity to the arena matters.
crystal February 05, 2013 at 02:27 PM
Cupcake shop needs a face lift. They're really good, but it isn't inviting from the outside and the name is confusing.
The Truth February 05, 2013 at 09:16 PM
PLENTY of people walking around the neighborhood prior to the games and after the games including myself, a season ticket holder. As with any business, the trick is offering something people want and marketing to them...its NOT as easy as opening up next to a sports arena!
billyj March 20, 2013 at 09:32 PM
the problem is that with the train station being right under the center, patrons don't have to walk past any local businesses to reach the event. In shopping malls, they are careful to make the patrons walk past other businesses to reach the anchor store. They should have done the same thing. At this point, the only way patrons are going to find out about local businesses is when the immediate neighborhood gets more pedestrian friendly, and of course, the weather gets better.


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